Director of Product, Content Supply / ITV
Laura started at ITV in May 2022, as director of product for the content supply division. The CS&D product teams are focused on transforming the supply chain of a multi-faceted organisation that is a producer, broadcaster, streamer and sales organisation, through systemisation, automation and a cloud-based infrastructure.
Before ITV, Laura worked in digital publishing, most recently as the product lead on the team that rebuilt The New Statesman’s digital publication from the ground up, both in terms of the audience-facing site and the content management system used by the editorial, marketing and sales teams. Having started in editorial and relaunched GameSpot UK while at CBS Interactive, Laura moved into product and focused on her passion for ‘getting great content to audiences’, with projects such as the relaunch of TechRepublic. At Immediate Media, she was the product lead on RadioTimes.com, which was relaunched on a bespoke WordPress-based CMS - which is now in use across all of Immediate’s sites.